Innovators at these companies trust us

The central challenge

Machine and plant manufacturers face a dual task: they must operate complex, highly available plants while digitizing service and documentation processes. Without targeted enablement, AI projects remain isolated experiments instead of becoming productive levers for service excellence and spare parts optimization.

Why we have the industry expertise

Our team combines technical product and software know‑how with direct experience in industrial projects. We fill roles from engineering power to product management and work with the speed of a startup — always mindful of industrial requirements like safety, deterministic processes and long machine life cycles.

Our co‑preneur way of working means: we don’t just train teams theoretically, we sit in the P&L, build prototypes and support operational rollouts. That’s why we understand how to design trainings that deliver directly productive results — whether it’s a copilot for designers or a prompting playbook for service technicians.

Our references in this industry

In manufacturing and machine engineering contexts we have supported several projects at STIHL — from saw training and saw simulators to ProTools and ProSolutions. These projects demonstrate our ability to translate technical training content into production‑near learning paths and to enable designers and service staff in a practical way.

For Eberspächer we developed AI‑driven solutions for noise reduction and production optimization, where engineering teams worked closely with data scientists. Such projects exemplify our experience integrating AI into existing manufacturing processes and product development cycles.

About Reruption

Reruption was founded because companies must not only react but proactively reinvent themselves. We bring together the four pillars of AI Strategy, AI Engineering, Security & Compliance and Enablement so that AI does not remain an experiment but becomes an operational capability anchored in the company.

Our co‑preneur philosophy means we take responsibility like co‑founders: fast, technically deep and results‑oriented. For machine and plant engineering we therefore develop trainings, playbooks and on‑the‑job coaching that are tested on real operational data and processes.

Do you want to enable your service teams immediately?

Start with a document‑based bootcamp or a service workshop and see initial improvements in a few weeks.

What our Clients say

Hans Dohrmann

Hans Dohrmann

CEO at internetstores GmbH 2018-2021

This is the most systematic and transparent go-to-market strategy I have ever seen regarding corporate startups.
Kai Blisch

Kai Blisch

Director Venture Development at STIHL, 2018-2022

Extremely valuable is Reruption's strong focus on users, their needs, and the critical questioning of requirements. ... and last but not least, the collaboration is a great pleasure.
Marco Pfeiffer

Marco Pfeiffer

Head of Business Center Digital & Smart Products at Festool, 2022-

Reruption systematically evaluated a new business model with us: we were particularly impressed by the ability to present even complex issues in a comprehensible way.

AI transformation in machine & plant engineering

The transformation into an AI‑driven organization is not a one‑off training program — it is a convergent process of enablement, tooling and governance. Particularly in machine and plant engineering, where component life cycles span decades and service quality determines reputation, enablement must be both technically sound and immediately applicable. Our modules are tailored to this: Executive Workshops create strategic clarity, while Department Bootcamps and On‑the‑Job Coaching change day‑to‑day practice.

Industry Context

Machine builders work with complex bills of materials, spare parts archives and highly proprietary documentation systems. Relevant information is often scattered across PDFs, emails and legacy PDM systems. This prevents quick fault diagnosis and extends service cycles. At the same time, pressure on delivery times and availability is growing — customers increasingly expect digital, data‑driven services.

The regional structure in Germany — from Stuttgart through Baden‑Württemberg to the Allgäu — means dense supply chains with a mix of large corporations and mid‑sized companies. This requires solutions that are scalable but can also be adapted to specific plants and manufacturing processes. Here, pragmatic enablement pays off: it understands local operations and teaches hands‑on skills.

Technologically this means: in addition to ML models for predictive maintenance and NLP for document understanding, you need Enterprise Prompting Frameworks, secure access concepts and playbooks that explain how models are integrated into maintenance workflows, spare parts forecasts and knowledge systems.

Key Use Cases

Spare parts forecasting: By linking operational data and historical service cases, wear patterns can be identified. Trainings for service teams show how to interpret predictive alerts, guide maintainers and prioritize work orders. In workshops, technicians practice the correct handling of forecasts to reduce false alarms and optimally plan maintenance windows.

Service AI & Knowledge Systems: AI can transform unstructured documentation into a searchable knowledge network. Our documentation AI bootcamps teach how to feed models with technical manuals, circuit diagrams and fault reports, how to use Retrieval‑Augmented Generation (RAG) and how to validate answers so that technicians in the field receive reliable support.

Design copilots: Designers benefit from assistance systems that contextually provide design guidelines, standards and previous CAD decisions. In our AI Builder Track, non‑developers learn how to create templates and prompts that reliably query technical specifications and generate repeatable, validated outputs.

Planning agents: Agents that consider material availability, lead times and production schedules in real time help avoid bottlenecks. Our bootcamps for operations and sales link tool usage with organizational processes so planners not only understand decisions but can also implement them operationally.

Implementation Approach

Start with strategic prioritization: in Executive Workshops we work with leadership teams to identify which use cases have the highest ROI and leverage. From this, a prioritized enablement curriculum is developed for C‑level, department heads and key users.

For departments we design modular bootcamps: service‑team AI workshops, designer copilot training and documentation AI bootcamps are field‑driven formats that work directly with existing tools and data. In the AI Builder Track we empower technically inclined users to build prompts, templates and simple pipelines independently.

In parallel, we establish an enterprise prompting framework and playbooks for each department. These artifacts standardize language, security checks and validation processes — making what is learned reproducible and auditable. On‑the‑job coaching ensures that training content transitions into real work and improves measurable KPIs (e.g., time‑to‑repair, first‑time‑fix rate).

Security and compliance are integral: we train on data classification, access control and traceability of model decisions. For industrial users these aspects are no longer nice‑to‑have but prerequisites for any productive AI use.

Success Factors

Measurable results: enablement must translate into KPIs. Examples include shorter service cycles, lower spare part inventories, higher first‑fix rates and faster design cycles. We define metrics together with the customer and build dashboards that make progress visible.

Continuous community: internal communities of practice are crucial to retain and scale knowledge. We help set up such communities, moderate initial meetings and provide content that promotes peer learning. This turns training into a lasting cultural element.

Operational integration: trainings are only successful if tools and workflows are actually used. That’s why we support integration into existing PLM, ERP and service tools and provide on‑the‑job coaching with the tools we have built. This significantly shortens time‑to‑value.

Time horizon and ROI: teams see initial operational improvements after a few weeks, and measurable effects after 3–9 months. The combination of executive alignment, hands‑on bootcamps and continuous coaching creates sustainable capability‑building phases that go far beyond individual proofs of concept.

Ready for a tailored enablement program?

Contact us for a short scoping session: we define use cases, training scope and the roadmap for your AI capabilities.

Frequently Asked Questions

The right entry begins with pragmatic prioritization: identify two to three concrete use cases with clear KPIs — for example shorter repair times, lower spare parts inventory or faster design cycles. These use cases should have low data barriers or be realizable with minimal preprocessing. In our Executive Workshops we help set these priorities and align decision makers.

At the same time, a hybrid approach is advisable: we initially bring in core competencies from outside (data engineering, prompt engineering, change facilitation) while building internal capabilities. The AI Builder Track is aimed at technically inclined users without deep ML background and enables rapid prototyping with low‑code tools.

Practically, a typical program starts with a documentation AI bootcamp or a service‑team AI workshop, because these formats deliver tangible improvements quickly. This gains internal champions who carry the momentum and later act as multipliers in other departments.

Long term, we recommend establishing an internal community of practice and standardized playbooks. These create repeatability, reduce dependence on external experts and enable continuous skill deepening within the company.

A sustainable enablement program requires a mix of expertise: product owners who prioritize use cases; data engineers who ensure data quality and pipelines; prompt engineers/AI‑builders who operationalize models; and domain experts (e.g., service managers, designers) who validate results. Leaders need strategic understanding to set budgets and priorities.

We structure trainings along these roles: leadership training for strategic decisions, department bootcamps for domain users and the AI Builder Track for technically inclined, non‑scientific staff. On‑the‑job coaching ensures the new roles are integrated into daily operations.

Additionally, you should define governance roles: who decides on data releases, who validates model outputs and who maintains playbooks. Without this clarity responsibilities remain diffuse and projects stagnate.

Finally, culture matters: success depends on willingness to learn, acceptance of failure in early phases and readiness to change processes. Internal communities and visible quick wins help increase acceptance.

The most effective approach is to train models on real examples and embed results into everyday work. In a documentation AI bootcamp or service workshop we present concrete cases: sensor logs, historical fault reports and spare parts inventory data. Teams learn how models provide predictions and how this information is translated into work orders.

Trainings should include practical exercises: interpreting alerts, assessing prediction uncertainty and deriving action plans. This way technicians learn when a prediction alarm requires real intervention and when it is sensible to verify to minimize false alarms.

Important is the connection of model output to operational KPIs. We measure, for example, reduction of unplanned downtime, improved first‑fix rates and fewer emergency interventions. These metrics make the value visible to management and increase willingness to invest in further enablement measures.

In regional contexts — for example with partners in Baden‑Württemberg — we use local examples to build acceptance. Practical relevance is key: when technicians in Stuttgart or the southern German mid‑sized sector work on concrete machines, the team immediately understands the tangible benefit.

Security and compliance aspects must be integrated from the start. This begins with clear data classification: which data is sensitive, which may be used for training purposes, and how personal data is anonymized? In our trainings we address these questions systematically and provide checklists.

Technically, we implement access controls, audit logs and versioning of models and prompts. Enterprise prompting frameworks include standard prompts with built‑in checks that prevent data exfiltration and ensure models do not reproduce sensitive trade secrets.

For regulatory requirements and industrial standards we train compliance officers and integrate governance workflows into the playbooks. This way teams know which approvals are needed before a model goes into production and what documentation is required to pass audits.

Finally, training is a risk‑mitigation tool: when users understand how models are created, what their limits are and how to validate outputs, the risk of wrong decisions decreases. This is especially important for safety‑critical plants and long‑lived machines.

Measuring success starts with clear KPIs defined before training. Typical metrics are time‑to‑repair, first‑time‑fix rate, design cycle times, number of support tickets and reduction of spare parts inventory. We help set realistic baselines and implement instrumentation so changes become measurable.

Beyond technical KPIs, measuring adoption is central: how many teams use the copilot regularly? How often are playbooks accessed? Which prompts are being adapted? These usage metrics indicate whether training has actually transferred into everyday practice.

Qualitative measures are also important: service technicians’ satisfaction, perceived time savings and willingness to use new tools. We collect these factors in interviews and retrospectives and combine them with quantitative data.

The typical time horizon for visible improvements is a few weeks for prototype results and three to nine months for sustainable, measurable effects. We work with iterative reviews to optimize training content based on real results.

A community of practice needs formal structure and informal momentum. Formal elements are regular meetings, clearly defined goals and responsibilities, as well as a repository with playbooks, templates and best practices. Informal momentum comes from success stories, internal champions and tangible quick wins.

We support the kickoff: moderating the first workshops, providing starter content and coaching internal moderators. In the first months we actively accompany the community so rituals and knowledge exchange are established — e.g. lightning demos, retrospectives on POCs and office hours with AI experts.

Long term we recommend a reward system for contributions (e.g. recognition of internal projects), clear career paths for AI‑builders and regular playbook upgrades. This keeps the community relevant and prevents it from becoming an additional burden on specialist teams.

The best communities link technical discussions with concrete business impact. When a designer reports how a copilot shortened a design iteration, imitation follows. Such stories are the engine of sustainable capability development.

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Philipp M. W. Hoffmann

Founder & Partner

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Reruption GmbH

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