Philipp Hoffmann
Philipp Hoffmann

"We let the AI figure out how to make money"

⚡ "We let the AI figure out how to make money" 🤯When asked how chatGPT will ever make money, Sam Altman, the CEO, said:"Honestly, we have no idea."But the next sentence is what really cracked me up:"We focus on making the AI a general intelligence first and then we will ask it how it can make money for us."🤯Do you understand the profound impact of this?This is Silicon Valley business building spirit taken to the EXTREMES.It has been normal the past 2 decades to focus on product first, get to l

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Philipp Hoffmann
Philipp Hoffmann

Day 1 of doing customer research for a new business idea ...

Day 1 of doing customer research for a new business idea ...and finding out what customers actually want. It's important though to get back up, dust off and start all over again on day 2.If customer research and the problem-solution fit is done right, magic can happen afterwards.#innovation #creativity #entrepreneurship #future #management #strategy #startups #whatinspiresme #pretotyping #designsprint #mvp #humanwritten

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Philipp Hoffmann
Philipp Hoffmann

𝗚𝗼𝗮𝗹: 𝗯𝗲 𝘁𝗵𝗲 𝗯𝗲𝘀𝘁 𝗰𝗹𝗶𝗲𝗻𝘁 𝗳𝗼𝗿 𝗼𝘂𝗿 𝗳𝗿𝗲𝗲𝗹𝗮𝗻𝗰𝗲 𝘁𝗲𝗮𝗺 𝗺𝗲𝗺𝗯𝗲𝗿𝘀

⚡ 𝗚𝗼𝗮𝗹: 𝗯𝗲 𝘁𝗵𝗲 𝗯𝗲𝘀𝘁 𝗰𝗹𝗶𝗲𝗻𝘁 𝗳𝗼𝗿 𝗼𝘂𝗿 𝗳𝗿𝗲𝗲𝗹𝗮𝗻𝗰𝗲 𝘁𝗲𝗮𝗺 𝗺𝗲𝗺𝗯𝗲𝗿𝘀.The possibilities we have to organise our business and deliver value to our clients keeps blowing my mind:thanks to the internet the best people in the world in their respective crafts can go freelance.We as Reruption benefit: our core team will always be made up of "jacks or jills of all trades, masters of none". That's what we need to be as Co-Preneurs.As soon as we need experts we hire freel

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Philipp Hoffmann
Philipp Hoffmann

𝗛𝗼𝘄 𝘁𝗼 𝗳𝗶𝗻𝗱 𝘁𝗵𝗲 𝗿𝗶𝗴𝗵𝘁 𝗽𝗿𝗶𝗰𝗶𝗻𝗴 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝗰𝗼𝗿𝗽𝗼𝗿𝗮𝘁𝗲 𝘃𝗲𝗻𝘁𝘂r

⚡ 𝗛𝗼𝘄 𝘁𝗼 𝗳𝗶𝗻𝗱 𝘁𝗵𝗲 𝗿𝗶𝗴𝗵𝘁 𝗽𝗿𝗶𝗰𝗶𝗻𝗴 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝗰𝗼𝗿𝗽𝗼𝗿𝗮𝘁𝗲 𝘃𝗲𝗻𝘁𝘂𝗿𝗲, by example of a subscription business we built for fahrrad.deIn 2021 we were contracted by fahrrad.de respectively internetstores GmbH to build a bike subscription business for them, similar to Swapfiets.𝗔𝘁 𝗳𝗶𝗿𝘀𝘁 𝗜 𝘄𝗮𝘀 𝗯𝗹𝗮𝗻𝗸: how should we find a great entry price to start off with? What was a good price? Measured against what?Fundamentally there are two strategies to determ

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Philipp Hoffmann
Philipp Hoffmann

Your worst enemy as an innovation lab?

Your worst enemy as an innovation lab? Too much budgetInnovation labs create new future business opportunities. Those opportunities are found when thinking outside the box, being creative with little resources and having a sense of urgency.In my experience having too much budget tends to slow this process down and make the results worse:teams get complacent, lack a sense of urgency and do wasteful capital allocation to projects and resources that are not feasible or don't actually create value.L

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Philipp Hoffmann
Philipp Hoffmann

Fuck LinkedIn content, it's no fun to create

⚡ Fuck LinkedIn content, it's no fun to create.Why?I've been doing LinkedIn content for 5 months now. There have been successes: some leads and some business came out of it. Enough to keep going with LinkedIn as a channel.After posting daily for 5 months I did 126 posts, got 230.000 views and over 500 engagements. But:Anything that isn't dumbed down to the level of 3rd graders doesn't get any attention.So, what am I going to do?From now on I'll just post whatever the fuck I want without any stra

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Philipp Hoffmann
Philipp Hoffmann

Start a business on chatGPT?

Start a business on chatGPT? 4 reasons why I won't do it.𝗥𝗮𝗰𝗲 𝘁𝗼 𝘁𝗵𝗲 𝗯𝗼𝘁𝘁𝗼𝗺 Assume you’re doing a translation business that has chatGPT running in the background. Then all your competitors start using it. Everybody has the same cost structure. No one has a USP. Price becomes the differentiator. And there you have a it: a race to the bottom regarding prices and margins. No one wins.𝗡𝗼 𝗼𝘄𝗻𝗲𝗿𝘀𝗵𝗶𝗽 The main value driver is the Large Language Model, the “Artificial Intelligen

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Philipp Hoffmann
Philipp Hoffmann

Experiments in Business Design

In Business Design it is critically important to continuously run experiments and test new ideas. Here are the top 5 reasons why this matters: 1. Discover new opportunities: By trying out new ideas and concepts, companies can open up new target markets and improve their products and services. 2. Create competitive advantages: Experiments offer the chance to differentiate from competitors and develop unique solutions. 3. Minimize risks

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Philipp Hoffmann
Philipp Hoffmann

Amazon's advertising business is bigger than...

What's bigger than the global newspaper industry and generates more revenue than YouTube? Tip: 3 out of 4 internet users use the company's website to research products... that's already a solid foundation. That's right, it's Amazon's advertising business 🤯 Amazon reportedly generated about 💰31 billion USD in revenue from this segment in 2021. Want more innovation-⚡? Click the Like 👍 button! Source

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