The Challenge: Manual Forecast Consolidation

For many finance teams, forecast consolidation is still a painful, manual process. Regions, business units and cost centers submit their numbers in different spreadsheet formats, with different naming conventions and hidden assumptions. Controllers then spend days chasing files, fixing broken links and stitching everything together into a single view before they can even start asking whether the numbers make sense.

This approach worked when planning cycles were slow and the business environment was stable. Today, markets move faster than quarterly planning calendars, and stakeholders expect real-time answers to "what if we change prices by 3%?" or "what happens if demand drops in one region?" Traditional consolidation tools and email-based spreadsheet workflows simply cannot keep up. They are brittle, version-prone and heavily reliant on a few Excel power users who become bottlenecks.

The impact goes far beyond annoyance. Manual consolidation introduces avoidable errors, delays decisions and pushes finance teams into a reactive role. By the time the consolidated forecast is ready, assumptions may already be outdated. There is little capacity left for driver-based planning, scenario modelling or partnering with the business. This creates a competitive disadvantage: while others move to dynamic, AI-augmented planning, manual consolidation locks you into static, annual views of the business.

The good news: this problem is real, but it is absolutely solvable. Modern AI tools like ChatGPT can read, align and explain data across multiple forecast files, turning a messy consolidation process into a transparent, repeatable workflow. At Reruption, we have seen how targeted AI solutions can replace fragile spreadsheet chains with robust, AI-first processes. In the rest of this page, you will find practical guidance on how to use ChatGPT to streamline consolidation and upgrade your financial planning – without trying to rebuild your entire planning system at once.

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Our Assessment

A strategic assessment of the challenge and high-level tips how to tackle it.

From Reruption's work building AI solutions in real organisations, we see the same pattern in finance again and again: consolidation is where planning breaks. The technology to fix this now exists, but the key is to introduce ChatGPT into financial planning in a way that respects governance, data quality and existing processes. Instead of another theoretical framework, we focus on shipping working AI assistants that reduce manual work and make forecasts more reliable.

Treat ChatGPT as a Planning Copilot, Not a New Planning System

The first strategic decision is mindset. ChatGPT is not a replacement for your ERP, consolidation tool or planning platform. It is a copilot for finance teams that sits on top of your existing systems and helps with messy, human-intensive tasks: comparing versions, identifying inconsistencies, summarising changes, and explaining variances.

When you position ChatGPT as an "assistant" rather than a new system of record, you reduce resistance from IT and finance. Forecast files still live in your existing tools. ChatGPT helps interpret and reconcile them faster. This approach lets you test AI for financial planning in weeks, not years, and avoids risky big-bang replacements.

Design Standardisation Before Automation

AI performs best when data is structured and assumptions are explicit. Before you automate forecast consolidation, decide what "good" looks like: standard naming for cost centers and accounts, clear sign conventions, and a minimal set of required columns (period, entity, scenario, currency, version).

Use ChatGPT strategically to enforce planning standards. Instead of allowing every region to submit a fully custom Excel, define a template and then train your assistant to flag deviations: missing fields, unexpected account names, wrong currencies. This reduces noise before consolidation, which in turn makes AI outputs more reliable and much easier to audit.

Align Stakeholders on Trust, Controls and Explainability

For CFOs and controllers, the biggest risk is not that AI makes a mistake – it is that they cannot explain how a number was produced. When you bring ChatGPT into finance, you must plan for explainability from day one. Your assistant should not only output consolidated numbers; it should also be able to answer questions like "which regions changed revenue guidance most vs last month?" or "which cost lines explain 80% of the variance?"

Involve key stakeholders early: controlling, FP&A, internal audit, and IT security. Agree on where AI may propose numbers (e.g., interpolating missing periods, normalising formats) and where it may only comment and highlight issues. Building this governance up front increases trust and accelerates adoption, especially in regulated environments.

Build Cross-Functional Readiness, Not Just Tools

Successful use of AI in financial planning is as much about people as it is about models. Controllers need to learn how to ask the right questions, design useful prompts and interpret AI-generated narratives. IT needs to enable secure access to data sources. Business units need to understand that more frequent, lighter-weight forecasts replace the once-a-quarter data dump.

Plan for enablement: short trainings on how to use ChatGPT for variance analysis, templates for common forecast questions, and clear examples of when to trust AI outputs and when to double-check. This is where our Co-Preneur approach matters: we embed with your team, sit in real forecast cycles and adjust the assistant based on how people actually work – not how the process looks in a manual.

Start with a Focused Pilot and Clear Decision Windows

Instead of trying to automate every aspect of consolidation, pick a high-value slice: for example, quarterly OPEX forecast consolidation for one region cluster or business unit. Define what decisions this pilot should support: faster sign-off, more scenarios discussed, fewer errors in the first submitted version.

Then measure whether ChatGPT helps: time from cut-off to consolidated view, number of reconciliation iterations, number of issues caught before executive review. Use those learnings to decide where to expand: additional regions, P&L lines, or full company-level driver-based forecasts. This staged approach reduces risk and creates internal proof points that make broader rollout much easier to justify.

Used thoughtfully, ChatGPT can turn manual forecast consolidation from a slow, error-prone chore into a fast, transparent step in a truly dynamic planning cycle. The value lies not only in speed, but in giving finance more time for scenario discussions and strategic decisions. At Reruption, we specialise in building these AI copilots inside real planning processes – from first PoC to embedded tools. If you want to see how this could work with your actual forecast files and systems, our team can help you design and validate a solution that fits your finance organisation.

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Real-World Case Studies

From Healthcare to News Media: Learn how companies successfully use ChatGPT.

AstraZeneca

Healthcare

In the highly regulated pharmaceutical industry, AstraZeneca faced immense pressure to accelerate drug discovery and clinical trials, which traditionally take 10-15 years and cost billions, with low success rates of under 10%. Data silos, stringent compliance requirements (e.g., FDA regulations), and manual knowledge work hindered efficiency across R&D and business units. Researchers struggled with analyzing vast datasets from 3D imaging, literature reviews, and protocol drafting, leading to delays in bringing therapies to patients. Scaling AI was complicated by data privacy concerns, integration into legacy systems, and ensuring AI outputs were reliable in a high-stakes environment. Without rapid adoption, AstraZeneca risked falling behind competitors leveraging AI for faster innovation toward 2030 ambitions of novel medicines.

Lösung

AstraZeneca launched an enterprise-wide generative AI strategy, deploying ChatGPT Enterprise customized for pharma workflows. This included AI assistants for 3D molecular imaging analysis, automated clinical trial protocol drafting, and knowledge synthesis from scientific literature. They partnered with OpenAI for secure, scalable LLMs and invested in training: ~12,000 employees across R&D and functions completed GenAI programs by mid-2025. Infrastructure upgrades, like AMD Instinct MI300X GPUs, optimized model training. Governance frameworks ensured compliance, with human-in-loop validation for critical tasks. Rollout phased from pilots in 2023-2024 to full scaling in 2025, focusing on R&D acceleration via GenAI for molecule design and real-world evidence analysis.

Ergebnisse

  • ~12,000 employees trained on generative AI by mid-2025
  • 85-93% of staff reported productivity gains
  • 80% of medical writers found AI protocol drafts useful
  • Significant reduction in life sciences model training time via MI300X GPUs
  • High AI maturity ranking per IMD Index (top global)
  • GenAI enabling faster trial design and dose selection
Read case study →

AT&T

Telecommunications

As a leading telecom operator, AT&T manages one of the world's largest and most complex networks, spanning millions of cell sites, fiber optics, and 5G infrastructure. The primary challenges included inefficient network planning and optimization, such as determining optimal cell site placement and spectrum acquisition amid exploding data demands from 5G rollout and IoT growth. Traditional methods relied on manual analysis, leading to suboptimal resource allocation and higher capital expenditures. Additionally, reactive network maintenance caused frequent outages, with anomaly detection lagging behind real-time needs. Detecting and fixing issues proactively was critical to minimize downtime, but vast data volumes from network sensors overwhelmed legacy systems. This resulted in increased operational costs, customer dissatisfaction, and delayed 5G deployment. AT&T needed scalable AI to predict failures, automate healing, and forecast demand accurately.

Lösung

AT&T integrated machine learning and predictive analytics through its AT&T Labs, developing models for network design including spectrum refarming and cell site optimization. AI algorithms analyze geospatial data, traffic patterns, and historical performance to recommend ideal tower locations, reducing build costs. For operations, anomaly detection and self-healing systems use predictive models on NFV (Network Function Virtualization) to forecast failures and automate fixes, like rerouting traffic. Causal AI extends beyond correlations for root-cause analysis in churn and network issues. Implementation involved edge-to-edge intelligence, deploying AI across 100,000+ engineers' workflows.

Ergebnisse

  • Billions of dollars saved in network optimization costs
  • 20-30% improvement in network utilization and efficiency
  • Significant reduction in truck rolls and manual interventions
  • Proactive detection of anomalies preventing major outages
  • Optimized cell site placement reducing CapEx by millions
  • Enhanced 5G forecasting accuracy by up to 40%
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Airbus

Aerospace

In aircraft design, computational fluid dynamics (CFD) simulations are essential for predicting airflow around wings, fuselages, and novel configurations critical to fuel efficiency and emissions reduction. However, traditional high-fidelity RANS solvers require hours to days per run on supercomputers, limiting engineers to just a few dozen iterations per design cycle and stifling innovation for next-gen hydrogen-powered aircraft like ZEROe. This computational bottleneck was particularly acute amid Airbus' push for decarbonized aviation by 2035, where complex geometries demand exhaustive exploration to optimize lift-drag ratios while minimizing weight. Collaborations with DLR and ONERA highlighted the need for faster tools, as manual tuning couldn't scale to test thousands of variants needed for laminar flow or blended-wing-body concepts.

Lösung

Machine learning surrogate models, including physics-informed neural networks (PINNs), were trained on vast CFD datasets to emulate full simulations in milliseconds. Airbus integrated these into a generative design pipeline, where AI predicts pressure fields, velocities, and forces, enforcing Navier-Stokes physics via hybrid loss functions for accuracy. Development involved curating millions of simulation snapshots from legacy runs, GPU-accelerated training, and iterative fine-tuning with experimental wind-tunnel data. This enabled rapid iteration: AI screens designs, high-fidelity CFD verifies top candidates, slashing overall compute by orders of magnitude while maintaining <5% error on key metrics.

Ergebnisse

  • Simulation time: 1 hour → 30 ms (120,000x speedup)
  • Design iterations: +10,000 per cycle in same timeframe
  • Prediction accuracy: 95%+ for lift/drag coefficients
  • 50% reduction in design phase timeline
  • 30-40% fewer high-fidelity CFD runs required
  • Fuel burn optimization: up to 5% improvement in predictions
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Amazon

Retail

In the vast e-commerce landscape, online shoppers face significant hurdles in product discovery and decision-making. With millions of products available, customers often struggle to find items matching their specific needs, compare options, or get quick answers to nuanced questions about features, compatibility, and usage. Traditional search bars and static listings fall short, leading to shopping cart abandonment rates as high as 70% industry-wide and prolonged decision times that frustrate users. Amazon, serving over 300 million active customers, encountered amplified challenges during peak events like Prime Day, where query volumes spiked dramatically. Shoppers demanded personalized, conversational assistance akin to in-store help, but scaling human support was impossible. Issues included handling complex, multi-turn queries, integrating real-time inventory and pricing data, and ensuring recommendations complied with safety and accuracy standards amid a $500B+ catalog.

Lösung

Amazon developed Rufus, a generative AI-powered conversational shopping assistant embedded in the Amazon Shopping app and desktop. Rufus leverages a custom-built large language model (LLM) fine-tuned on Amazon's product catalog, customer reviews, and web data, enabling natural, multi-turn conversations to answer questions, compare products, and provide tailored recommendations. Powered by Amazon Bedrock for scalability and AWS Trainium/Inferentia chips for efficient inference, Rufus scales to millions of sessions without latency issues. It incorporates agentic capabilities for tasks like cart addition, price tracking, and deal hunting, overcoming prior limitations in personalization by accessing user history and preferences securely. Implementation involved iterative testing, starting with beta in February 2024, expanding to all US users by September, and global rollouts, addressing hallucination risks through grounding techniques and human-in-loop safeguards.

Ergebnisse

  • 60% higher purchase completion rate for Rufus users
  • $10B projected additional sales from Rufus
  • 250M+ customers used Rufus in 2025
  • Monthly active users up 140% YoY
  • Interactions surged 210% YoY
  • Black Friday sales sessions +100% with Rufus
  • 149% jump in Rufus users recently
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American Eagle Outfitters

Apparel Retail

In the competitive apparel retail landscape, American Eagle Outfitters faced significant hurdles in fitting rooms, where customers crave styling advice, accurate sizing, and complementary item suggestions without waiting for overtaxed associates . Peak-hour staff shortages often resulted in frustrated shoppers abandoning carts, low try-on rates, and missed conversion opportunities, as traditional in-store experiences lagged behind personalized e-commerce . Early efforts like beacon technology in 2014 doubled fitting room entry odds but lacked depth in real-time personalization . Compounding this, data silos between online and offline hindered unified customer insights, making it tough to match items to individual style preferences, body types, or even skin tones dynamically. American Eagle needed a scalable solution to boost engagement and loyalty in flagship stores while experimenting with AI for broader impact .

Lösung

American Eagle partnered with Aila Technologies to deploy interactive fitting room kiosks powered by computer vision and machine learning, rolled out in 2019 at flagship locations in Boston, Las Vegas, and San Francisco . Customers scan garments via iOS devices, triggering CV algorithms to identify items and ML models—trained on purchase history and Google Cloud data—to suggest optimal sizes, colors, and outfit complements tailored to inferred style and preferences . Integrated with Google Cloud's ML capabilities, the system enables real-time recommendations, associate alerts for assistance, and seamless inventory checks, evolving from beacon lures to a full smart assistant . This experimental approach, championed by CMO Craig Brommers, fosters an AI culture for personalization at scale .

Ergebnisse

  • Double-digit conversion gains from AI personalization
  • 11% comparable sales growth for Aerie brand Q3 2025
  • 4% overall comparable sales increase Q3 2025
  • 29% EPS growth to $0.53 Q3 2025
  • Doubled fitting room try-on odds via early tech
  • Record Q3 revenue of $1.36B
Read case study →

Best Practices

Successful implementations follow proven patterns. Have a look at our tactical advice to get started.

Let ChatGPT Reconcile Multiple Forecast Versions Automatically

One of the most painful tasks in manual forecast consolidation is comparing different versions of the same file. ChatGPT can help by ingesting exports from your regions or cost centers and producing a structured variance view across versions and scenarios.

Export input templates (e.g., as CSV or XLSX) from your planning tool or spreadsheets. Use a secure integration or upload flow (for example, via an internal ChatGPT-based assistant that connects to your data lake or planning database). Then give ChatGPT clear instructions on how to match these files (by entity, account, period) and which versions to compare.

Example prompt to reconcile versions:
You are a financial planning consolidation assistant.
You receive multiple forecast exports with the columns:
- entity, cost_center, account, period, scenario, version, currency, value

Tasks:
1) Align all files on the same column names and formats.
2) For each (entity, cost_center, account, period), compare versions LATEST vs PRIOR.
3) Produce a table of variances: absolute change, % change.
4) Highlight the top 20 variances by absolute value and % for each entity.
5) Flag any rows where currency or sign conventions appear inconsistent.

Expected outcome: instead of manually comparing spreadsheets, controllers receive a ready-made variance table with clear flags where things need human judgement.

Standardise Forecast Assumptions with an AI-Readable Template

Consolidation is hard when every region bakes its own assumptions into hidden cells and side comments. Design a standard "assumption sheet" that every forecast file must contain, with fields like price inflation, FX rates, volume growth, hiring plans and one-off effects. Then instruct ChatGPT to extract, compare and summarise these assumptions.

Use a structured prompt to force consistency in how assumptions are captured and reported:

Example prompt to extract assumptions:
You are reviewing forecast workbooks for consistency of assumptions.
Each file contains a sheet named "Assumptions" with labelled cells.

1) Extract all assumptions into a structured list with fields:
   - entity, scenario, period_range, fx_rate, volume_growth, price_change,
     salary_increase, one_off_items (description + amount)
2) Compare assumptions across entities and highlight:
   - outliers per metric
   - inconsistencies versus corporate guidance
3) Generate a concise summary for the CFO: max 10 bullet points.

This makes it much easier to spot when one region is using fundamentally different planning drivers before those differences distort the consolidated outlook.

Generate Executive-Ready Forecast Narratives Automatically

Once numbers are consolidated, finance still has to write commentary: what changed vs last forecast, which drivers explain the movement, and what this means for decisions. ChatGPT is particularly strong at generating narrative explanations for plan updates from structured variance data.

Feed the assistant your consolidated variance table by entity and account, along with a mapping of "driver categories" (e.g., volume, price/mix, FX, one-offs, structural changes). Then use a prompt that requests short executive summaries per level of aggregation.

Example prompt for narrative generation:
You are an FP&A analyst writing a forecast update for the CFO.
Input:
- Consolidated forecast vs latest approved budget
- Variance table by entity, account, and driver category

Tasks:
1) For each business unit, write a 5-7 sentence summary covering:
   - Total revenue and EBIT variance vs budget
   - Top 3 positive drivers
   - Top 3 negative drivers
   - Key risks and opportunities
2) Write a group-level summary (max 12 sentences) suitable for the
   first page of a forecast deck.
3) Use clear, neutral finance language. No hype, no assumptions
   beyond the input data.

Expected outcome: controllers stop rewriting similar text every quarter and instead review, adjust and approve AI-generated narratives.

Use ChatGPT to Validate Data Quality Before Consolidation

Garbage in, garbage out. Before you consolidate anything, use ChatGPT to run a structured data quality check on forecast files. The assistant should look for missing periods, unexpected negative values, mismatched currencies, or totals that do not reconcile to subtotals.

Define explicit validation rules in your prompt, and ask for a clear error report that controllers can act on.

Example prompt for data validation:
You are checking forecast data quality prior to consolidation.
Rules:
- Periods must cover Jan-Dec with no gaps.
- Revenue accounts cannot be negative.
- Local currency and group currency must be consistent with mapping.
- Subtotals must equal the sum of underlying accounts within +/- 0.1%.

Tasks:
1) List all breaches of these rules with file name, sheet, and cell range.
2) Categorise issues as CRITICAL, MAJOR, or MINOR.
3) Suggest likely root causes where possible (e.g., sign inversion, missing row).

By running this check automatically, you catch structural problems early and avoid rework during the final days of the forecast cycle.

Integrate ChatGPT with Your Planning Stack via Secure Connectors

For recurring use, manual uploads are not enough. Configure a secure integration between ChatGPT and your planning environment (data warehouse, ERP, or planning tool exports). This can be done via APIs, scheduled exports to a controlled storage location, or an internal tool that calls the ChatGPT API with only the necessary slices of finance data.

Define specific workflows: for example, when all regions submit their forecast, a job pulls the latest versions, runs the validation and variance prompts described above, and posts structured results into a shared channel or dashboard for controllers. This keeps AI-assisted forecast consolidation within your security and compliance standards while removing manual file handling.

Track KPIs to Prove Impact and Continuously Improve

To make AI in finance stick, measure its impact. Define KPIs before you start: person-days spent on consolidation, number of version conflicts per cycle, time from cut-off to first consolidated view, and number of identified data issues before executive review. Use ChatGPT to log its own outputs (e.g., number of issues detected, time to generate summaries) and feed these metrics into a simple dashboard.

Expected outcome: after 1–2 cycles, finance teams typically see 30–50% less manual effort in consolidation, a reduction in last-minute corrections, and faster availability of scenario-ready numbers. Those gains then free capacity for deeper analysis, more frequent forecasting and more meaningful dialogue with the business.

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Frequently Asked Questions

ChatGPT helps by automating the most manual parts of forecast consolidation: reading multiple exports from regions or cost centers, aligning structures, comparing versions and creating variance tables and summaries. Instead of controllers manually reconciling spreadsheets, an AI assistant can generate a consolidated view, highlight unusual variances and produce draft commentary.

It does not replace your ERP or planning system; it sits on top of them, consuming exports or API data and returning structured outputs that controllers can review and approve. This shortens the cycle between data cut-off and decision-ready views.

You do not need a large data science team to start. For a focused use case like forecast consolidation automation, you typically need:

  • Finance experts (FP&A, controlling) to define templates, rules and desired outputs.
  • A technical owner who can connect ChatGPT to your data sources (via exports, APIs or an internal tool).
  • Basic prompt engineering skills to design and refine the instructions ChatGPT follows.

Reruption usually works with a small cross-functional team – one or two finance power users plus an IT contact – to get from idea to a working prototype. We handle the AI engineering and prompt design, your team validates the outputs and embeds the assistant into your planning cycle.

For a well-scoped pilot (e.g. consolidating quarterly OPEX forecasts for a region), you can see tangible results within a few weeks. Our AI PoC format is designed to deliver a functioning prototype – including real consolidation runs on your data – in a short, fixed timeframe.

In terms of impact, finance teams typically aim for a 30–50% reduction in manual consolidation effort, fewer version conflicts, faster availability of consolidated numbers and better-structured variance explanations. The exact numbers depend on your starting point, but even partial automation of version comparison and narrative generation often frees multiple days per cycle.

Security is critical when bringing AI into financial planning. The right setup ensures that sensitive forecast data stays within your controlled environment. This can mean using enterprise-grade ChatGPT offerings, private deployments, or routing all requests through your own backend that enforces data minimisation and access controls.

In our projects, we work with your security and compliance teams to define which data is used, how it is anonymised or aggregated where necessary, and how logs are handled. We design the architecture so that ChatGPT only sees the slices of data required for a given task (e.g. period, account, and values for a specific scenario), and we avoid using production identifiers where not needed.

Reruption supports you end-to-end – from idea to working solution. With our AI PoC offering (9.900€), we take a concrete use case such as manual forecast consolidation and deliver a technical proof in the form of a functioning prototype: data flows, prompts, and example outputs on your real data.

Beyond the PoC, our Co-Preneur approach means we embed with your finance and IT teams, not just advise from the outside. We help define templates and standards, build secure integrations, refine prompts based on actual forecast cycles, and support enablement so controllers and FP&A teams are comfortable using the assistant. The goal is not slides, but a reliable AI copilot that genuinely changes how your planning process works.

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