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AutorenbildPhilipp Hoffmann

Ever wondered about those weird labels?

⚡ Ever wondered about those weird labels? There's an entrepreneurship lesson in there:



The founders were entering their recipe into a contest about a 100 years ago.



One worked on the actual drink, the other designed the label.



At the day of the contest they realized that the label was too big for the bottle.



Due to a lack of time they slapped it on anyway.



They lost the contest, but one of the judges told them to keep the product design because it made their product stand out.



The lessons?



𝟭. 𝗠𝗩𝗣 > 𝗽𝗲𝗿𝗳𝗲𝗰𝘁𝗶𝗼𝗻𝗶𝘀𝗺


𝟮. 𝗝𝘂𝘀𝘁 𝘀𝗵𝗶𝗽 𝗶𝘁


𝟯. 𝗗𝗼𝗻'𝘁 𝗯𝗲 𝗮𝗳𝗿𝗮𝗶𝗱 𝘁𝗼 𝗯𝗲 𝘄𝗲𝗶𝗿𝗱



Any other lessons you're seeing?



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Intrapreneur? Apply for DOJO 🥋






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